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Is Breakage Inevitable for Textured Hair?

Is Breakage Inevitable for Textured Hair?

Our hair tells a story. It’s a tale of heritage, resilience, and personal style. Yet, in the vast narrative of beauty, some pressures and ideologies influence women to alter their natural hair to achieve impossible beauty standards, which inevitably cause unnecessary stress. These pressures are not only causing stress to our strands; they are changing the stories our hair wishes to tell. 
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Why You Need a Hair Professional: Benefits of Expert Care for Healthy Hair

Why You Need a Hair Professional: Benefits of Expert Care for Healthy Hair

In an age where instant gratification is sought after, and the DIY hair treatment trend is on the rise (thanks to social media and countless online tutorials), the true value of professional care cannot be emphasized enough. As the lockdowns in 2020 taught us, hair care is best left to the professionals who continuously study the craft to keep hair looking and feeling its best. Disagree? Let's talk about it…

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5 Tips to Avoid Hair Breakage

5 Tips to Avoid Hair Breakage

If you're tired of hair breakage, it's important to improve the overall health of your hair by obtaining the right nutrients through your diet. Avoid hairstyles that pull on the hair roots and weaken follicles. Use bond/peptide system hair products and jojoba oil to instantly lessen hair breakage. Also enjoy a daily scalp massage that can lessen hair breakage due to strengthening hair follicles which produce stronger hair strands. 
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TREAT

TREAT

At Nu Standard®, we look to hairstylists for treating and preventing damage from physical stressors like heating tools, chemical treatments, and excess friction from styling. Just as you would reach out to a primary care doctor for regular physicals to prevent health complications, we recommend regularly seeing a hairstylist to help treat and avoid damage to your hair. 
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