The receipe of Hair Wellness:
Nourish. Treat. Care.
Our proprietary formulas
"At the heart of our creation process, we pledge to prioritize the Black community, ensuring our products are inclusive from the very beginning, yet meticulously crafted for everyone. This intentional focus serves as the foundation of our mission, to develop a range that not only caters to a broad spectrum of haircare needs but also honors the rich heritage and specific needs of textured hair. By integrating these considerations into our product development, we craft solutions that break barriers, offering superior care and nourishment for all hair types. Our commitment extends to the Professional Community, understanding the demand for high-quality education and understanding the origins and physiology of hair. For the busy woman on-the-go, our products promise convenience and efficacy, allowing for a seamless integration into her dynamic lifestyle. It’s a homage to diversity, an embodiment of inclusivity, and our vow that in our universe, wellness and beauty are boundless, embracing every individual's unique journey."
Doctor Tested & Approved
According to Dr. Tracy Pipkin, MD, our Women' Wellness and Health Expert, believes nourishment on a molecular level involves giving the mind, body, and hair what it needs and wants while avoiding ingredients and stressors that cause damage. That includes a healthy dose of essential vitamins and minerals through ourTAKE N GO Daily Hair & Scalp Vitamins™with over 25 unique ingredients to help boost overall wellness and hair health.
Cosmetologist Tested & Approved
The freedom to style and manipulate our crowns makes us all uniquely magical. However, in exercising our versatility, we cause loads of physical stress to our hair. OurHYDRASILK® professional products aim to treat and repair damage caused by heating tools, chemical processes, and general brushing/styling. Repair, rebuild and restore to fight breakage from the physical stress of daily maintenance.
Textured & Chemically-Treated Hair Tested & Approved
Our On-the-Go products are committed to protecting your hair, especially textured, bleached, and relaxed hair, from common environmental stressors. And it doesn’t stop there. We are also dedicated to protecting the environment from our human habits that are detrimental to the planet. Formulating products without large amounts of water and reducing plastic waste is key to reducing our carbon footprint. Our formulas provide nourishment, treatment and the best care for the crown you cherish the most, because you deserve it all.